It seems that Microsoft is chasing after its own tail these days.  Only months after investing a healthy quarter billion into Facebook, their Spaces division is attempting to leverage its own friend network by introducing a friend-feed to display your Live Messenger friends’ latest actions (see screenshot).  Are they competing with Facebook?

With MySpace having jumped on the ‘friend-feed’ idea in their revamped profile and web applications such as FriendFeed and Twitter popping up, it’s quickly becoming apparent that the feed is the essential backbone of any good social network.  That must have been what Microsoft was thinking when they made this move, but the current incarnation is hardly providing me with enough relevant information to constitute a “social network” (see screenshot).  Most of my friends have never even set up their Live Spaces profile, even though it’s been around for years, and so I’m left with entries like

Judging by the latest Nielson ratings on Social Networks (see image), Live Spaces is about to lose its long hold on the fourth place.  I don’t see anything particularily wrong with the technology, but the botched release of Spaces and the consequent pillaging of the once simple-yet-effective MSN Messenger convince me that we won’t see users flocking to Spaces anytime soon.

Tags: Advertising, Applications, Facebook, Social Network // 2 Comments »